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Webinar

Measure the ROI of Your State Government Affairs Team

In this webinar recording, you will be walked through the six tactics and best practices your state government affairs team should be leveraging to effectively measure its ROI.

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Tactic 1

Dollars: The Financial Impact of State Government Affairs

Tactic 2

Rate of Preferred State Legislative Outcomes

Tactic 3

Stakeholder Scoring

Tactic 4

Meeting Tracking—With Data

Tactic 5

Correlation Between Engagement and Legislative Activity

Tactic 6

A Multi-Factor Scorecard