WP_Query Object ( [query] => Array ( [name] => three-examples-effective-government-relations-strategy [post_type] => resources [resource-type] => blog ) [query_vars] => Array ( [name] => three-examples-effective-government-relations-strategy [post_type] => resources [resource-type] => blog [error] => [m] => [p] => 0 [post_parent] => [subpost] => [subpost_id] => [attachment] => [attachment_id] => 0 [pagename] => [page_id] => 0 [second] => [minute] => [hour] => [day] => 0 [monthnum] => 0 [year] => 0 [w] => 0 [category_name] => [tag] => [cat] => [tag_id] => [author] => [author_name] => [feed] => [tb] => [paged] => 0 [meta_key] => [meta_value] => [preview] => [s] => [sentence] => [title] => [fields] => [menu_order] => [embed] => [category__in] => Array ( ) [category__not_in] => Array ( ) [category__and] => Array ( ) [post__in] => Array ( ) [post__not_in] => Array ( ) [post_name__in] => Array ( ) [tag__in] => Array ( ) [tag__not_in] => Array ( ) [tag__and] => Array ( ) [tag_slug__in] => Array ( ) [tag_slug__and] => Array ( ) [post_parent__in] => Array ( ) [post_parent__not_in] => Array ( ) [author__in] => Array ( ) [author__not_in] => Array ( ) [search_columns] => Array ( ) [ignore_sticky_posts] => [suppress_filters] => [cache_results] => 1 [update_post_term_cache] => 1 [update_menu_item_cache] => [lazy_load_term_meta] => 1 [update_post_meta_cache] => 1 [posts_per_page] => 10 [nopaging] => [comments_per_page] => 50 [no_found_rows] => [order] => DESC ) [tax_query] => [meta_query] => WP_Meta_Query Object ( [queries] => Array ( ) [relation] => [meta_table] => [meta_id_column] => [primary_table] => [primary_id_column] => [table_aliases:protected] => Array ( ) [clauses:protected] => Array ( ) [has_or_relation:protected] => ) [date_query] => [queried_object] => WP_Post Object ( [ID] => 1602 [post_author] => 1 [post_date] => 2022-12-22 00:00:00 [post_date_gmt] => 2022-12-22 00:00:00 [post_content] => Government relations is defined as the process of influencing public policy at all levels of governance: local, regional, national, and even global. An effective government relations strategy is critical to many organizations’ success.

Three Examples of Effective Government Relations Strategy

When planning your organization’s government relations strategy, there’s no need to reinvent the wheel. You can look to established players at the federal and state level for examples of strategy to replicate within your team. Here are three examples of organizations who integrate elements of effective government relations strategy in their daily workflows:

1. Building (and Sustaining) Close Relationships with Elected Officials Through Consistent Communication - Walmart

When Walmart implements a change that has an impact on a particular community—such as opening a new store or plant—it makes sure that the legislator who works in that district is made aware of Walmart’s activity. This allows Walmart to remain front-of-mind for legislators and builds relationships beyond just requesting particular action on legislation. [callout align="left" heading="See How Walmart Builds Relationships in Congress" button_text="Read the Case Study" button_link="https://www.quorum.us/case-studies/building-relationships-policy-stakeholders/"] Walmart takes its relationships with legislators a step further by frequently bringing them on site to Walmart facilities. This gives lawmakers a hands-on experience and understanding of the way that the company impacts the district.

2. Manage Engagement with Officials and Staff - Consumer Technology Association

Engaging with elected officials is a significant part of CTA’s work, from regular events at the CTA Innovation House on Capitol Hill to the annual CES show in Las Vegas—the largest trade show in the country. With all these events in addition to regular meetings and site visits with legislators and staff, it could be challenging to keep track of who on the CTA team has met with which legislative offices. With Quorum, CTA can log notes from each event or meeting and keep the team in the loop with where each relationship stands. [callout align="center" heading="See How CTA Digitized Its Lobbying Strategy" button_text="Read the Full Case Study" button_link="https://www.quorum.us/case-studies/cta-manages-lobbying-strategy-quorum/"]

3. Tracking Mentions of Key Issues Across All 50 State Legislatures - Jackpocket

As a startup in the lottery industry, Jackpocket’s bottom line is dependent on regulatory changes happening across all 50 state legislatures. Jackpocket can’t risk missing a relevant mention of the lottery on any bill, press release, or social media post, so they use legislative tracking software to follow all of these things in one centralized place. While it is certainly important to know what legislators are discussing in official meetings and events, businesses that are impacted by state-level legislation need a government relations strategy that helps follow online conversations. [callout align="right" heading="See How Jackpocket Tracks State Legislation" button_text="Read the Full Case Study" button_link="https://www.quorum.us/case-studies/state-legislation-tracker-expand-business/"]

Tips to Enhance Government Relations Tactics

Government relations requires adaptable teams to deal with the volume of legislation and policy issues that face organizations today. This is largely due to the increase in legislation and regulations at the state and local level, public policy issues spanning continents, and public perception reaching further and faster than ever before.

Use Legislative and Regulatory Analytics to Drive Decision-Making

The hardest challenge of running an effective government relations strategy is properly prioritizing the thousands of bills on Capitol Hill that may affect your organization. Targeting the right lawmakers to champion your organization’s issues can mean the difference between success and failure. One of the best ways to accomplish this is to strike a balance between qualitative and quantitative data. The right data can allow your team to make the proper outreach decisions and facilitate change. With the right technology, you can quantify relationships by vote count, analyze legislators effectiveness at moving legislation, and use trends to devise new strategies.

Target State and Local Policies

Legislation at the federal level has been moving slower and slower making legislation at the state and local level more of a hotbed for change as states fill the gaps where the federal government is slow to act. The 117th Congress introduced only 14,914 bills at the federal level and of those bills, only 223 were signed and enacted as of December 22, 2022. At the state level, 70,620 were introduced and 22,000 were enacted in 2022. Looking for the most current information on legislative trends? Check out our 2022 legislative trends report. The difference in passed legislation at the state level means many more opportunities to affect change in favor of your organization or many more threats to fight back in legislation you oppose. It is nearly impossible for any organization to escape the impact of bills passed at the state level. With an effective government relations strategy in place, your organization can begin to navigate and influence legislation.

Maintain Legacy Knowledge and In-House Resources

Companies are becoming more self-sufficient in regards to government relations but still require a team that can successfully pursue and maintain government relations strategy. Developing internal staff to understand and execute government relations strategies can help strengthen a company’s ability to sway legislation. As important as it is to develop staff in the government relations space, it is also just as important to utilize a platform that allows team members to access all relevant information. For example, consider a system that allows team members to log all of their meetings and notes with stakeholders. That way, if a team member with strong experience in government relations leaves the company, this platform would help address brain drain. Learn More: Five Key Legislative Strategies 

Best Practice:

If your organization is looking for new ways to organize your government relations work or starting a new government relations practice, replicate the government relations strategies that established players in the space are using with success. [post_title] => Examples and Tips to Enhance Government Relations Strategy [post_excerpt] =>

Maintain close relationships with elected officials, manage engagement, and track key issues for effective government relations.

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Three Examples of Effective Government Relations Strategy

When planning your organization’s government relations strategy, there’s no need to reinvent the wheel. You can look to established players at the federal and state level for examples of strategy to replicate within your team. Here are three examples of organizations who integrate elements of effective government relations strategy in their daily workflows:

1. Building (and Sustaining) Close Relationships with Elected Officials Through Consistent Communication - Walmart

When Walmart implements a change that has an impact on a particular community—such as opening a new store or plant—it makes sure that the legislator who works in that district is made aware of Walmart’s activity. This allows Walmart to remain front-of-mind for legislators and builds relationships beyond just requesting particular action on legislation. [callout align="left" heading="See How Walmart Builds Relationships in Congress" button_text="Read the Case Study" button_link="https://www.quorum.us/case-studies/building-relationships-policy-stakeholders/"] Walmart takes its relationships with legislators a step further by frequently bringing them on site to Walmart facilities. This gives lawmakers a hands-on experience and understanding of the way that the company impacts the district.

2. Manage Engagement with Officials and Staff - Consumer Technology Association

Engaging with elected officials is a significant part of CTA’s work, from regular events at the CTA Innovation House on Capitol Hill to the annual CES show in Las Vegas—the largest trade show in the country. With all these events in addition to regular meetings and site visits with legislators and staff, it could be challenging to keep track of who on the CTA team has met with which legislative offices. With Quorum, CTA can log notes from each event or meeting and keep the team in the loop with where each relationship stands. [callout align="center" heading="See How CTA Digitized Its Lobbying Strategy" button_text="Read the Full Case Study" button_link="https://www.quorum.us/case-studies/cta-manages-lobbying-strategy-quorum/"]

3. Tracking Mentions of Key Issues Across All 50 State Legislatures - Jackpocket

As a startup in the lottery industry, Jackpocket’s bottom line is dependent on regulatory changes happening across all 50 state legislatures. Jackpocket can’t risk missing a relevant mention of the lottery on any bill, press release, or social media post, so they use legislative tracking software to follow all of these things in one centralized place. While it is certainly important to know what legislators are discussing in official meetings and events, businesses that are impacted by state-level legislation need a government relations strategy that helps follow online conversations. [callout align="right" heading="See How Jackpocket Tracks State Legislation" button_text="Read the Full Case Study" button_link="https://www.quorum.us/case-studies/state-legislation-tracker-expand-business/"]

Tips to Enhance Government Relations Tactics

Government relations requires adaptable teams to deal with the volume of legislation and policy issues that face organizations today. This is largely due to the increase in legislation and regulations at the state and local level, public policy issues spanning continents, and public perception reaching further and faster than ever before.

Use Legislative and Regulatory Analytics to Drive Decision-Making

The hardest challenge of running an effective government relations strategy is properly prioritizing the thousands of bills on Capitol Hill that may affect your organization. Targeting the right lawmakers to champion your organization’s issues can mean the difference between success and failure. One of the best ways to accomplish this is to strike a balance between qualitative and quantitative data. The right data can allow your team to make the proper outreach decisions and facilitate change. With the right technology, you can quantify relationships by vote count, analyze legislators effectiveness at moving legislation, and use trends to devise new strategies.

Target State and Local Policies

Legislation at the federal level has been moving slower and slower making legislation at the state and local level more of a hotbed for change as states fill the gaps where the federal government is slow to act. The 117th Congress introduced only 14,914 bills at the federal level and of those bills, only 223 were signed and enacted as of December 22, 2022. At the state level, 70,620 were introduced and 22,000 were enacted in 2022. Looking for the most current information on legislative trends? Check out our 2022 legislative trends report. The difference in passed legislation at the state level means many more opportunities to affect change in favor of your organization or many more threats to fight back in legislation you oppose. It is nearly impossible for any organization to escape the impact of bills passed at the state level. With an effective government relations strategy in place, your organization can begin to navigate and influence legislation.

Maintain Legacy Knowledge and In-House Resources

Companies are becoming more self-sufficient in regards to government relations but still require a team that can successfully pursue and maintain government relations strategy. Developing internal staff to understand and execute government relations strategies can help strengthen a company’s ability to sway legislation. As important as it is to develop staff in the government relations space, it is also just as important to utilize a platform that allows team members to access all relevant information. For example, consider a system that allows team members to log all of their meetings and notes with stakeholders. That way, if a team member with strong experience in government relations leaves the company, this platform would help address brain drain. Learn More: Five Key Legislative Strategies 

Best Practice:

If your organization is looking for new ways to organize your government relations work or starting a new government relations practice, replicate the government relations strategies that established players in the space are using with success. [post_title] => Examples and Tips to Enhance Government Relations Strategy [post_excerpt] =>

Maintain close relationships with elected officials, manage engagement, and track key issues for effective government relations.

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Three Examples of Effective Government Relations Strategy

When planning your organization’s government relations strategy, there’s no need to reinvent the wheel. You can look to established players at the federal and state level for examples of strategy to replicate within your team. Here are three examples of organizations who integrate elements of effective government relations strategy in their daily workflows:

1. Building (and Sustaining) Close Relationships with Elected Officials Through Consistent Communication - Walmart

When Walmart implements a change that has an impact on a particular community—such as opening a new store or plant—it makes sure that the legislator who works in that district is made aware of Walmart’s activity. This allows Walmart to remain front-of-mind for legislators and builds relationships beyond just requesting particular action on legislation. [callout align="left" heading="See How Walmart Builds Relationships in Congress" button_text="Read the Case Study" button_link="https://www.quorum.us/case-studies/building-relationships-policy-stakeholders/"] Walmart takes its relationships with legislators a step further by frequently bringing them on site to Walmart facilities. This gives lawmakers a hands-on experience and understanding of the way that the company impacts the district.

2. Manage Engagement with Officials and Staff - Consumer Technology Association

Engaging with elected officials is a significant part of CTA’s work, from regular events at the CTA Innovation House on Capitol Hill to the annual CES show in Las Vegas—the largest trade show in the country. With all these events in addition to regular meetings and site visits with legislators and staff, it could be challenging to keep track of who on the CTA team has met with which legislative offices. With Quorum, CTA can log notes from each event or meeting and keep the team in the loop with where each relationship stands. [callout align="center" heading="See How CTA Digitized Its Lobbying Strategy" button_text="Read the Full Case Study" button_link="https://www.quorum.us/case-studies/cta-manages-lobbying-strategy-quorum/"]

3. Tracking Mentions of Key Issues Across All 50 State Legislatures - Jackpocket

As a startup in the lottery industry, Jackpocket’s bottom line is dependent on regulatory changes happening across all 50 state legislatures. Jackpocket can’t risk missing a relevant mention of the lottery on any bill, press release, or social media post, so they use legislative tracking software to follow all of these things in one centralized place. While it is certainly important to know what legislators are discussing in official meetings and events, businesses that are impacted by state-level legislation need a government relations strategy that helps follow online conversations. [callout align="right" heading="See How Jackpocket Tracks State Legislation" button_text="Read the Full Case Study" button_link="https://www.quorum.us/case-studies/state-legislation-tracker-expand-business/"]

Tips to Enhance Government Relations Tactics

Government relations requires adaptable teams to deal with the volume of legislation and policy issues that face organizations today. This is largely due to the increase in legislation and regulations at the state and local level, public policy issues spanning continents, and public perception reaching further and faster than ever before.

Use Legislative and Regulatory Analytics to Drive Decision-Making

The hardest challenge of running an effective government relations strategy is properly prioritizing the thousands of bills on Capitol Hill that may affect your organization. Targeting the right lawmakers to champion your organization’s issues can mean the difference between success and failure. One of the best ways to accomplish this is to strike a balance between qualitative and quantitative data. The right data can allow your team to make the proper outreach decisions and facilitate change. With the right technology, you can quantify relationships by vote count, analyze legislators effectiveness at moving legislation, and use trends to devise new strategies.

Target State and Local Policies

Legislation at the federal level has been moving slower and slower making legislation at the state and local level more of a hotbed for change as states fill the gaps where the federal government is slow to act. The 117th Congress introduced only 14,914 bills at the federal level and of those bills, only 223 were signed and enacted as of December 22, 2022. At the state level, 70,620 were introduced and 22,000 were enacted in 2022. Looking for the most current information on legislative trends? Check out our 2022 legislative trends report. The difference in passed legislation at the state level means many more opportunities to affect change in favor of your organization or many more threats to fight back in legislation you oppose. It is nearly impossible for any organization to escape the impact of bills passed at the state level. With an effective government relations strategy in place, your organization can begin to navigate and influence legislation.

Maintain Legacy Knowledge and In-House Resources

Companies are becoming more self-sufficient in regards to government relations but still require a team that can successfully pursue and maintain government relations strategy. Developing internal staff to understand and execute government relations strategies can help strengthen a company’s ability to sway legislation. As important as it is to develop staff in the government relations space, it is also just as important to utilize a platform that allows team members to access all relevant information. For example, consider a system that allows team members to log all of their meetings and notes with stakeholders. That way, if a team member with strong experience in government relations leaves the company, this platform would help address brain drain. Learn More: Five Key Legislative Strategies 

Best Practice:

If your organization is looking for new ways to organize your government relations work or starting a new government relations practice, replicate the government relations strategies that established players in the space are using with success. [post_title] => Examples and Tips to Enhance Government Relations Strategy [post_excerpt] =>

Maintain close relationships with elected officials, manage engagement, and track key issues for effective government relations.

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