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Congress posted 628,998 times in 2024. Here’s what they’re talking about.

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  • Sign onto Make Time Vote and make a public pledge that your employees can work a schedule that allows them time to vote in next year’s elections. There is a coalition for the business community and one for the non-profit community. 
  • Second, is to launch an internal GOTV program that gives your employees a way to check if they are registered to vote, learn about who is running in their district, find dates for early voting in their area, and get reminders to vote on election today. 
Implementing these items will give your organization ways to highlight your commitment to accessing the voting booth and more options when you get pressed on your support of voting rights.   We dedicated a session at last week’s Wonk Week on GOTV programs with Ryan O’Connor of Capital One. Here are some important tips for how to implement a GOTV program that I took away from Ryan’s conversation:

Something is better than nothing

There are so many different components you could have around a GOTV campaign — emails, in-office print materials, and events, to name a few. If you’re just getting off the ground, this can seem overwhelming. It’s important to note that you don’t have to do all of these things to make GOTV efforts worthwhile. Just make sure you set expectations clearly from the beginning with what you have the resources for, and do those things to the best of your ability. 

Align your GOTV program with a company value 

This is not a money-making initiative, nor should it be. Companies today are getting hit on social media for not running civic engagement campaigns just as much as the pushback for the perception of too much involvement. If you can align the campaign to a company value, it grounds the conversation about the “why” into something that everyone is bought into.

Remember the mantra: “This is a GOTV program, not a vote for someone program”

GOTV programs should be nonpartisan. If you’re promoting your program on the day of a primary election, make sure you pick a day that has primaries for both parties. If you’re inviting a candidate to your office, make sure you have one from both parties. 

Work collaboratively with other teams

It’s not uncommon that you’ll align with your communications team or marketing team to create resources, but another important partner is your HR team. If you’re promoting voting, employees will ask if they are allowed to go during the work day or take time off. Make sure you’re aligned with HR on the right messaging for what employees are allowed to do.  At Quorum, we have a GOTV election center software platform that you can quickly stand up to give your employees a way to check if they are registered to vote, learn who is running in their district, find dates for early voting in their area, and get reminders to vote on election day. You can see a Quorum branded example in action here.  If you are interested in learning more feel free to reach out and if you have tips to share with others about running GOTV programs we’d love to share them.  [post_title] => Implementing an Employee GOTV Program [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => implementing-employee-gotv-program [to_ping] => [pinged] => [post_modified] => 2024-06-10 20:53:20 [post_modified_gmt] => 2024-06-10 20:53:20 [post_content_filtered] => [post_parent] => 0 [guid] => https://marketing-staging.quorum.us/?post_type=resources&p=13485 [menu_order] => 0 [post_type] => resources [post_mime_type] => [comment_count] => 0 [filter] => raw ) [queried_object_id] => 13485 [request] => SELECT wp_posts.* FROM wp_posts WHERE 1=1 AND wp_posts.post_name = 'implementing-employee-gotv-program' AND wp_posts.post_type = 'resources' ORDER BY wp_posts.post_date DESC [posts] => Array ( [0] => WP_Post Object ( [ID] => 13485 [post_author] => 43 [post_date] => 2024-06-09 19:36:10 [post_date_gmt] => 2024-06-09 19:36:10 [post_content] => As we approach the 2024 Presidential Election there are two non-controversial things you can do now to show your organization's support for being able to vote:
  • Sign onto Make Time Vote and make a public pledge that your employees can work a schedule that allows them time to vote in next year’s elections. There is a coalition for the business community and one for the non-profit community. 
  • Second, is to launch an internal GOTV program that gives your employees a way to check if they are registered to vote, learn about who is running in their district, find dates for early voting in their area, and get reminders to vote on election today. 
Implementing these items will give your organization ways to highlight your commitment to accessing the voting booth and more options when you get pressed on your support of voting rights.   We dedicated a session at last week’s Wonk Week on GOTV programs with Ryan O’Connor of Capital One. Here are some important tips for how to implement a GOTV program that I took away from Ryan’s conversation:

Something is better than nothing

There are so many different components you could have around a GOTV campaign — emails, in-office print materials, and events, to name a few. If you’re just getting off the ground, this can seem overwhelming. It’s important to note that you don’t have to do all of these things to make GOTV efforts worthwhile. Just make sure you set expectations clearly from the beginning with what you have the resources for, and do those things to the best of your ability. 

Align your GOTV program with a company value 

This is not a money-making initiative, nor should it be. Companies today are getting hit on social media for not running civic engagement campaigns just as much as the pushback for the perception of too much involvement. If you can align the campaign to a company value, it grounds the conversation about the “why” into something that everyone is bought into.

Remember the mantra: “This is a GOTV program, not a vote for someone program”

GOTV programs should be nonpartisan. If you’re promoting your program on the day of a primary election, make sure you pick a day that has primaries for both parties. If you’re inviting a candidate to your office, make sure you have one from both parties. 

Work collaboratively with other teams

It’s not uncommon that you’ll align with your communications team or marketing team to create resources, but another important partner is your HR team. If you’re promoting voting, employees will ask if they are allowed to go during the work day or take time off. Make sure you’re aligned with HR on the right messaging for what employees are allowed to do.  At Quorum, we have a GOTV election center software platform that you can quickly stand up to give your employees a way to check if they are registered to vote, learn who is running in their district, find dates for early voting in their area, and get reminders to vote on election day. You can see a Quorum branded example in action here.  If you are interested in learning more feel free to reach out and if you have tips to share with others about running GOTV programs we’d love to share them.  [post_title] => Implementing an Employee GOTV Program [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => implementing-employee-gotv-program [to_ping] => [pinged] => [post_modified] => 2024-06-10 20:53:20 [post_modified_gmt] => 2024-06-10 20:53:20 [post_content_filtered] => [post_parent] => 0 [guid] => https://marketing-staging.quorum.us/?post_type=resources&p=13485 [menu_order] => 0 [post_type] => resources [post_mime_type] => [comment_count] => 0 [filter] => raw ) ) [post_count] => 1 [current_post] => -1 [before_loop] => 1 [in_the_loop] => [post] => WP_Post Object ( [ID] => 13485 [post_author] => 43 [post_date] => 2024-06-09 19:36:10 [post_date_gmt] => 2024-06-09 19:36:10 [post_content] => As we approach the 2024 Presidential Election there are two non-controversial things you can do now to show your organization's support for being able to vote:
  • Sign onto Make Time Vote and make a public pledge that your employees can work a schedule that allows them time to vote in next year’s elections. There is a coalition for the business community and one for the non-profit community. 
  • Second, is to launch an internal GOTV program that gives your employees a way to check if they are registered to vote, learn about who is running in their district, find dates for early voting in their area, and get reminders to vote on election today. 
Implementing these items will give your organization ways to highlight your commitment to accessing the voting booth and more options when you get pressed on your support of voting rights.   We dedicated a session at last week’s Wonk Week on GOTV programs with Ryan O’Connor of Capital One. Here are some important tips for how to implement a GOTV program that I took away from Ryan’s conversation:

Something is better than nothing

There are so many different components you could have around a GOTV campaign — emails, in-office print materials, and events, to name a few. If you’re just getting off the ground, this can seem overwhelming. It’s important to note that you don’t have to do all of these things to make GOTV efforts worthwhile. Just make sure you set expectations clearly from the beginning with what you have the resources for, and do those things to the best of your ability. 

Align your GOTV program with a company value 

This is not a money-making initiative, nor should it be. Companies today are getting hit on social media for not running civic engagement campaigns just as much as the pushback for the perception of too much involvement. If you can align the campaign to a company value, it grounds the conversation about the “why” into something that everyone is bought into.

Remember the mantra: “This is a GOTV program, not a vote for someone program”

GOTV programs should be nonpartisan. If you’re promoting your program on the day of a primary election, make sure you pick a day that has primaries for both parties. If you’re inviting a candidate to your office, make sure you have one from both parties. 

Work collaboratively with other teams

It’s not uncommon that you’ll align with your communications team or marketing team to create resources, but another important partner is your HR team. If you’re promoting voting, employees will ask if they are allowed to go during the work day or take time off. Make sure you’re aligned with HR on the right messaging for what employees are allowed to do.  At Quorum, we have a GOTV election center software platform that you can quickly stand up to give your employees a way to check if they are registered to vote, learn who is running in their district, find dates for early voting in their area, and get reminders to vote on election day. You can see a Quorum branded example in action here.  If you are interested in learning more feel free to reach out and if you have tips to share with others about running GOTV programs we’d love to share them.  [post_title] => Implementing an Employee GOTV Program [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => implementing-employee-gotv-program [to_ping] => [pinged] => [post_modified] => 2024-06-10 20:53:20 [post_modified_gmt] => 2024-06-10 20:53:20 [post_content_filtered] => [post_parent] => 0 [guid] => https://marketing-staging.quorum.us/?post_type=resources&p=13485 [menu_order] => 0 [post_type] => resources [post_mime_type] => [comment_count] => 0 [filter] => raw ) [comment_count] => 0 [current_comment] => -1 [found_posts] => 1 [max_num_pages] => 0 [max_num_comment_pages] => 0 [is_single] => 1 [is_preview] => [is_page] => [is_archive] => [is_date] => [is_year] => [is_month] => [is_day] => [is_time] => [is_author] => [is_category] => [is_tag] => [is_tax] => [is_search] => [is_feed] => [is_comment_feed] => [is_trackback] => [is_home] => [is_privacy_policy] => [is_404] => [is_embed] => [is_paged] => [is_admin] => [is_attachment] => [is_singular] => 1 [is_robots] => [is_favicon] => [is_posts_page] => [is_post_type_archive] => [query_vars_hash:WP_Query:private] => 046995853489cae993d9be798eba3560 [query_vars_changed:WP_Query:private] => [thumbnails_cached] => [allow_query_attachment_by_filename:protected] => [stopwords:WP_Query:private] => [compat_fields:WP_Query:private] => Array ( [0] => query_vars_hash [1] => query_vars_changed ) [compat_methods:WP_Query:private] => Array ( [0] => init_query_flags [1] => parse_tax_query ) )
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Blog

Implementing an Employee GOTV Program

Alex Wirth, Cofounder & CEO
Jun 9, 2024
Implementing an Employee GOTV Program

As we approach the 2024 Presidential Election there are two non-controversial things you can do now to show your organization’s support for being able to vote:

  • Sign onto Make Time Vote and make a public pledge that your employees can work a schedule that allows them time to vote in next year’s elections. There is a coalition for the business community and one for the non-profit community. 
  • Second, is to launch an internal GOTV program that gives your employees a way to check if they are registered to vote, learn about who is running in their district, find dates for early voting in their area, and get reminders to vote on election today. 

Implementing these items will give your organization ways to highlight your commitment to accessing the voting booth and more options when you get pressed on your support of voting rights.  

We dedicated a session at last week’s Wonk Week on GOTV programs with Ryan O’Connor of Capital One. Here are some important tips for how to implement a GOTV program that I took away from Ryan’s conversation:

Something is better than nothing

There are so many different components you could have around a GOTV campaign — emails, in-office print materials, and events, to name a few. If you’re just getting off the ground, this can seem overwhelming. It’s important to note that you don’t have to do all of these things to make GOTV efforts worthwhile. Just make sure you set expectations clearly from the beginning with what you have the resources for, and do those things to the best of your ability. 

Align your GOTV program with a company value 

This is not a money-making initiative, nor should it be. Companies today are getting hit on social media for not running civic engagement campaigns just as much as the pushback for the perception of too much involvement. If you can align the campaign to a company value, it grounds the conversation about the “why” into something that everyone is bought into.

Remember the mantra: “This is a GOTV program, not a vote for someone program”

GOTV programs should be nonpartisan. If you’re promoting your program on the day of a primary election, make sure you pick a day that has primaries for both parties. If you’re inviting a candidate to your office, make sure you have one from both parties. 

Work collaboratively with other teams

It’s not uncommon that you’ll align with your communications team or marketing team to create resources, but another important partner is your HR team. If you’re promoting voting, employees will ask if they are allowed to go during the work day or take time off. Make sure you’re aligned with HR on the right messaging for what employees are allowed to do. 

At Quorum, we have a GOTV election center software platform that you can quickly stand up to give your employees a way to check if they are registered to vote, learn who is running in their district, find dates for early voting in their area, and get reminders to vote on election day. You can see a Quorum branded example in action here. 

If you are interested in learning more feel free to reach out and if you have tips to share with others about running GOTV programs we’d love to share them.